Database Marketing: Difference between revisions
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(Created page with "{{Topic |Learning Concepts=RFM Analysis, R Score, F Score, M Score, Market Basket Analysis, Cross-Selling, MB Support, MB Confidence, MB Lift, Decision Tree, If/Then Analysis }}") |
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|Learning Concepts= | |Learning Concepts=MB Confidence, Cross-Selling, Database marketing, Decision Tree, MB Lift, Market Basket Analysis, RFM Analysis, MB Support, | ||
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Latest revision as of 08:06, 16 January 2018
| Learning Concept(s) | MB Confidence, Cross-Selling, Database marketing, Decision Tree, MB Lift, Market Basket Analysis, RFM Analysis, MB Support |
|---|---|
| Covered in Course(s) | INFO200 - Foundations of Information Systems |