Database Marketing: Difference between revisions
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|Learning Concepts=RFM Analysis | |Learning Concepts=RFM Analysis, Market Basket Analysis, Cross-Selling, MB Support, MB Confidence, MB Lift, Decision Tree | ||
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Revision as of 23:58, 9 March 2013
| Learning Concept(s) | RFM Analysis, Market Basket Analysis, Cross-Selling, MB Support, MB Confidence, MB Lift, Decision Tree |
|---|---|
| Covered in Course(s) | INFO200 - Foundations of Information Systems |