Qualitative Research

From LinkedAUB Collab
Revision as of 12:04, 21 November 2013 by Sga21 (talk | contribs) (Created page with "{{Learning concept |Description=An unstructured, exploratory research methodology based on small samples intended to provide insight and understanding of the problem setting. ...")
(diff) ← Older revision | Latest revision (diff) | Newer revision → (diff)
Jump to navigation Jump to search

Description

An unstructured, exploratory research methodology based on small samples intended to provide insight and understanding of the problem setting.

Concept Prerequisite

Wikipedia Reference

http://en.wikipedia.org/wiki/Qualitative research

Learning Material

Covered in Topic(s)

 
Define the Marketing Research Problem
Exploratory Qualitative
Retrieved from "https://linked.aub.edu.lb/collab/index.php?title=Qualitative_Research&oldid=2190"