VRIO Framework
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Description
A theoretical framework that explains and predicts firm-level competitive advantage. A firm can gain a competitive advantage if it has resources that are valuable (V), rare (R) and costly to imitate (I); the firm also must organize (O) to capture the value of the resources.
Concept Prerequisite
Wikipedia Reference
http://en.wikipedia.org/wiki/VRIO
Learning Material
Covered in Topic(s)
| Internal Analysis |