BUSS249 B-LG6.1: Global Business Environment
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16. Identify and define key globalization factors that affect business competitiveness. (Assessed Using AoL Rubric) 17. Understand when to employ locally adaptive vs. global strategies in international markets. 18. Understand and explain the advantages and disadvantages of strategy options for entering and competing in foreign markets (i.e. export, licensing, franchising, strategic alliances/joint ventures, wholly-owned subsidiaries). 19. Identify the factors that influence the efficient transfer of company resource strengths and capabilities across borders. 20. Explain how companies can derive the greatest location advantages in deciding where to locate certain company operations.