Caveat Emptor Approach

From LinkedAUB Collab
Jump to navigation Jump to search

Description

Caveat Emptor approach means "buyer beware" in Latin and suggests that the burden risk of information shall be placed on the buyer.

Concept Prerequisite

Wikipedia Reference

http://en.wikipedia.org/wiki/Caveat emptor

Learning Material

Covered in Topic(s)

 
Marketing and Ethics