Joint Ventures

Description

Joint Ventures is a specific type of strategic alliance in which the partners agree to form a separate, independent organization for some business purpose.

Firms establishing joint ownership to pursue new products or markets.

Entering foreign markets by joining with foreign companies to produce or market a product or service.

Wikipedia Reference

http://en.wikipedia.org/wiki/Joint ventures

Covered in Topic(s)

Managing in a Global Environment
Product Design
The Global Marketplace