Strength of a Relationship
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Description
To an organization, the strength of a relationship is the likelihood that the entity (person or other organization) in the relationship will do something that benefits the organization. An organization has a strong relationship with you if you buy its products, write positive reviews about it, post pictures of you using the organization's products or services, and so on.
Concept Prerequisite
Wikipedia Reference
Learning Material
Covered in Topic(s)
| Social Media Information Systems |