Sampling Design & Procedure

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Learning Concept(s) Population, Census, Sample, Target Population, Element, Sampling Frame, Bayesian Approach, Sampling with Replacment, Sampling Without Replacment, Sample Size, Non Probability Sampling, Probability Sampling, Convenience Sampling, Judgmental Sampling, Quota Sampling, Snowball Sampling, Simple Random Sampling, Systematic Sampling, Stratified Sampling, Cluster Sampling, Area Sampling, Probability Proportionate to size Sampling, Sequential Sampling, Double Sampling
Covered in Course(s) MKTG222 - Marketing Research
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