Cognitive Dissonance

From LinkedAUB Collab
Revision as of 10:55, 1 November 2013 by Aaa77 (talk | contribs) (Created page with "{{Learning concept |Description=Cognitive Dissonance is any incompatibility or inconsistency between attitudes or between behavior and attitudes. |Wikipedia reference=http://...")
(diff) ← Older revision | Latest revision (diff) | Newer revision → (diff)
Jump to navigation Jump to search

Description

Cognitive Dissonance is any incompatibility or inconsistency between attitudes or between behavior and attitudes.

Concept Prerequisite

Wikipedia Reference

http://en.wikipedia.org/wiki/Cognitive Dissonance

Learning Material

Covered in Topic(s)

 
Consumer Markets and Consumer Buyer Behavior
Understanding Individual Behavior