Viral Marketing
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Description
Viral marketing is used in Web 2.0 world where vendors don't do marketing for their products/services but wait for users to spread the news to one another, one friend sending a message to many friends; most of whom send that message, in turn, to their friends; and so forth
Concept Prerequisite
Wikipedia Reference
http://en.wikipedia.org/wiki/Viral marketing
Learning Material
Covered in Topic(s)
| Archived - E-Commerce and Web 2.0 and Social Networking |
| E-commerce and Social Media |