Analyzing the Marketing Environment

Learning Concept(s)	Marketing Environment, Microenvironment, Macroenvironment, Marketing Intermediaries, Public (Marketing), Demography, Baby Boomers, Generation X, Millennials (or Generation Y), Economic Environment, Engel's Law, Natural Environment, Environmental Sustainability, Technological Environment, Political Environment, Cultural Environment
Covered in Course(s)	MKTG210 - Principles Of Marketing