Survey Research

From LinkedAUB Collab
Revision as of 18:23, 9 January 2014 by Sfg02 (talk | contribs) (Created page with "{{Learning concept |Description=Gathering primary data by asking people questions about their knowledge, attitudes, preferences, and buying behavior. |Wikipedia reference=http...")
(diff) ← Older revision | Latest revision (diff) | Newer revision → (diff)
Jump to navigation Jump to search

Description

Gathering primary data by asking people questions about their knowledge, attitudes, preferences, and buying behavior.

Concept Prerequisite

Wikipedia Reference

http://en.wikipedia.org/wiki/Survey research

Learning Material

Covered in Topic(s)

 
Managing Marketing Information to Gain Customer Insights
Retrieved from "https://linked.aub.edu.lb/collab/index.php?title=Survey_Research&oldid=3440"