Channel Conflict

From LinkedAUB Collab
Revision as of 18:53, 13 January 2014 by Sfg02 (talk | contribs) (Created page with "{{Learning concept |Description=Disagreement among marketing channel members on goals and roles - who should do what and for what rewards. |Wikipedia reference=http://en.wikip...")
(diff) ← Older revision | Latest revision (diff) | Newer revision → (diff)
Jump to navigation Jump to search

Description

Disagreement among marketing channel members on goals and roles - who should do what and for what rewards.

Concept Prerequisite

Wikipedia Reference

http://en.wikipedia.org/wiki/Channel Conflict

Learning Material

Covered in Topic(s)

 
Archived - E-Commerce and Web 2.0 and Social Networking
Marketing Channels: Delivering Customer Value
Retrieved from "https://linked.aub.edu.lb/collab/index.php?title=Channel_Conflict&oldid=3671"