Path-to-profitability (P2P)
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Description
Path-to-profitability (P2P) is a formal business plan that outlines key business issues such as customer targets (by demographic, industry, etc.),marketing strategies, operations strategies (e.g.,production, transportation, and logistics), and projected targets for income statement and balance sheet items.
Concept Prerequisite
Wikipedia Reference
Learning Material
Covered in Topic(s)
| E-commerce and Social Media |