Value Chain

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Description

Value chain is a network of value-creating primary and support activities.

It is the series of departments that carry out value-creating activities to design, produce, market, deliver, and support a firm's products.

Concept Prerequisite

Wikipedia Reference

http://en.wikipedia.org/wiki/Value chain

Learning Material

Covered in Topic(s)

 
Company and Marketing Strategy: Partnering to Build Customer Relationships
Internal Analysis
Managerial Accounting and the Business Environment
Organizational Strategy Information Systems and Competitive Advantage