Consumer-generated Marketing

From LinkedAUB Collab
Revision as of 15:16, 9 January 2014 by Sfg02 (talk | contribs) (Created page with "{{Learning concept |Description=Marketing messages, ads, and other brand exchanges created by consumers themselves - both invited and uninvited. |Wikipedia reference=http://en...")
(diff) ← Older revision | Latest revision (diff) | Newer revision → (diff)
Jump to navigation Jump to search

Description

Marketing messages, ads, and other brand exchanges created by consumers themselves - both invited and uninvited.

Concept Prerequisite

Wikipedia Reference

http://en.wikipedia.org/wiki/Consumer-generated marketing

Learning Material

Covered in Topic(s)

 
Marketing: Creating and Capturing Customer Value
Retrieved from "https://linked.aub.edu.lb/collab/index.php?title=Consumer-generated_Marketing&oldid=3378"