Mission Statement: Difference between revisions
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(Created page with "{{Learning concept |Description=The purpose or rationale for an organization's existence. |Wikipedia reference=http://en.wikipedia.org/wiki/Mission_statement }}") |
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{{Learning concept | {{Learning concept | ||
|Description=The purpose or rationale for an organization's existence. | |Description=The purpose or rationale for an organization's existence. | ||
It is a statement of the organization's purpose - what it wants to accomplish in the larger environment. | |||
|Wikipedia reference=http://en.wikipedia.org/wiki/Mission_statement | |Wikipedia reference=http://en.wikipedia.org/wiki/Mission_statement | ||
}} | }} | ||
Latest revision as of 15:38, 9 January 2014
Description
The purpose or rationale for an organization's existence.
It is a statement of the organization's purpose - what it wants to accomplish in the larger environment.
Concept Prerequisite
Wikipedia Reference
http://en.wikipedia.org/wiki/Mission statement
Learning Material
Covered in Topic(s)
| Company and Marketing Strategy: Partnering to Build Customer Relationships |
| Introduction to Operations |