SWOT Analysis: Difference between revisions
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{{Learning concept | {{Learning concept | ||
|Description=A method of determining internal strengths and weaknesses and external opportunities and threats. | |Description=A method of determining internal strengths and weaknesses and external opportunities and threats. | ||
It is an overall evaluation of the company's strengths (S), weaknesses (W), opportunities (O), and threats (T). | |||
|Wikipedia reference=http://en.wikipedia.org/wiki/Swot_analysis | |Wikipedia reference=http://en.wikipedia.org/wiki/Swot_analysis | ||
}} | }} | ||
Latest revision as of 17:04, 9 January 2014
Description
A method of determining internal strengths and weaknesses and external opportunities and threats.
It is an overall evaluation of the company's strengths (S), weaknesses (W), opportunities (O), and threats (T).
Concept Prerequisite
Wikipedia Reference
http://en.wikipedia.org/wiki/Swot analysis
Learning Material
Covered in Topic(s)
| Company and Marketing Strategy: Partnering to Build Customer Relationships |
| Internal Analysis |
| Introduction to Operations |
| Optimization Techniques |
| Strategic Management |